Capabilities
Interactive
Web sites, banner ads, blogs, email marketing, presentations
Brochures, datasheets, mailers, newsletters, publications, display ads
Branding
Research, positioning, logos, message refinement
Other services
Trade show graphics, training, copy writing, photography, infographics, photo printing
A typical project
Projects have distinct phases. The specific tasks and the duration of each phase will depend on the project.
1. Definition
Initial discussion to define the project's goals, audience, requirements, timeframe and preliminary budget
2. Planning
Research, features and functionality, constraints, dependencies, design requirements, information architecture, content planning & team members' roles, schedule, finalized budget
3. Design
Layout, navigation, colors, graphics, typography
4. Production
Content creation (writing & graphics), coding & software development, testing, commercial printing
5. Delivery
Site launch, delivery of files & printed materials
6. Measurement & maintenance (optional)
Assessing project success & keeping deliverables up to date
Services
Pragma Design develops creative tactical marketing tools that are consistent with your business strategy and which reinforce your brand image.
Goals
Most important to us are your organization's business, marketing and project goals. We think you'll find Pragma Design's basic goals consistent with yours:
- we collaborate,
- we do quality work,
- we complete work on-time, and
- we don't charge unreasonable fees.
Strategy
Pragma Design can help refine your marketing and business strategy. We'll start by asking probing questions about your business and project goals. Often we can then make suggestions for improving your marketing strategy and workflow. We may even be able to save you some money.
Teamwork
We collaborate with your team members to develop creative solutions that meet your project goals. We have creative skills. And we have technical skills. Perhaps more importantly, though, we have practical business experience honed over 17+ years. You'll enjoy working with us!
Contact Pragma Design
Need some marketing communication assistance? Contact us at 603 437-2010 or via the contact page. We'll be happy to spend some time discussing your needs. If your project is not something we can help you with, we can probably recommend another vendor.